The Maternal Health Network of San Bernardino County
Supporting healthy pregnancies, producing healthy babies, and promoting healthy communities.
Service
Identity & Branding, Print, Digital & Web
Client
MHN
Year
2020
![](https://static.wixstatic.com/media/03588b_e9d8c75cde59495eb69356e1f1fc33f7f000.jpg/v1/fill/w_892,h_502,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03588b_e9d8c75cde59495eb69356e1f1fc33f7f000.jpg)
![](https://static.wixstatic.com/media/03588b_c0d719d52c6840a7b15a4ffbf830c437~mv2.png/v1/fill/w_600,h_157,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03588b_c0d719d52c6840a7b15a4ffbf830c437~mv2.png)
The Maternal Health Network has a vision that every family in San Bernardino County is empowered, respected, and supported in their journey to bring a healthy child into this world. Having that in mind and understanding the audience we started the logo design. For this logo, we designed an unconventional heart shape and integrated a mother and child figure to convey the name concept in the logo.
This approach to symbolizing the brand mark with an unusual heart shape was unique enough to convince us that it will go beyond the target and work with all the aspects of the brand. We were determined that the distinctive purple will add to the uniqness to the brand.
Branding goes on.
When all the components of the brand work effortlessly together then it's the time to make everything branded. The MHN's website design is the result of a unblemished identity.
![s87-td-7493-card-03-mockup copy.jpg](https://static.wixstatic.com/media/03588b_e3fbd3fcab904041b758b498bf52a418~mv2.jpg/v1/fill/w_470,h_470,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/03588b_e3fbd3fcab904041b758b498bf52a418~mv2.jpg)
![Free_5,5x8,5in_Flyer_Mockup_4 copy.jpg](https://static.wixstatic.com/media/03588b_795306574c374645b583f556e37004d3~mv2.jpg/v1/fill/w_470,h_353,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/03588b_795306574c374645b583f556e37004d3~mv2.jpg)
![](https://static.wixstatic.com/media/03588b_c5fd7172619047f7bfb663c9199f6d23f000.jpg/v1/fill/w_980,h_552,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03588b_c5fd7172619047f7bfb663c9199f6d23f000.jpg)
![](https://static.wixstatic.com/media/03588b_af71744969574e9c8bf1022e7ac79199~mv2.jpg/v1/fill/w_980,h_437,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03588b_af71744969574e9c8bf1022e7ac79199~mv2.jpg)